+321 123 4567
[email protected]
My Account
  1. Makaia
  3. Technology for Social Change
  5. ICT Appropriation / Digital Skills
  7. Escuela de Influenciadores

Escuela de Influenciadores

Project Execution: 2019 – Currently

Location: Sincelejo, Soacha, Medellín, Pasto, Pereira, Cali, Quibdó and Barranquilla

Beneficiaries:

Young people between 10 and 19 years.

Partners:

UNICEF
Tigo

Escuela de influenciadores

Since 2019, MAKAIA develop the project “Escuela de Influenciadores” of UNICEF and MILLICOM that operates in Colombia through TIGO. This project is focus on promote life skills, such as communication and expression, empathy and respect, creativity and innovation etc., that allow the responsible and creative use of the Internet in colombian adolescents between 10 to 19 years.

The objective of integrating these skills, as the main axis of the formation process, is that the adolescents could make decisions about the use of the Internet, gain autonomy and maximize opportunities and mitigate the risks associated with Internet.

Methodology

This project merges the UNICEF methodology in which knowledge is built with and for young people, promoting social participation and empowerment with the objective of strengthening life skills and the TIGO methodology that was constructed by EAFIT University trough an academic research about risks and opportunities associated with the use of the Internet in Colombia.

Because of methodologies position the experience as a vehicle for learning, in the “Escuela de Influenciadores” the formation process of adolescents was carried out through experiential activities that allow to assumed an active role in the collective construction of knowledge. The implementation of these activities was carried out through a waterfall process that allowed the formation of a younger group of trainers that trained adolescents.

Achievements

In 2019:

  • Project led by and for young people. This increased the adolescent participation.
  • Lidership of social management in Territory (Medellín, Pasto, Sincelejo and Soacha) with experiential activities led by young people.
  • Design and implementation of a KIT of tools for adolescents for the responsible, safe and creative use of the Internet.
  • Design of an educational brochure for teachers of the educational institutions that participated in the formation process.
  • 1725 adolescents trained in responsible and creative use of the Internet.

Principles for digital development related to the project

ONE: DESIGN WITH THE USER
We create content and spaces for adolescents, attending to their needs and interests, on the responsible and creative use of the Internet. The educational content was entertaining, simple and close.

TWO: UNDERSTAND THE EXISTING ECOSYSTEM
The contents are articulated with the rights of children and adolescents on the Internet. The activities have been socialized and field tested for them to know and implement.

THREE: DESIGN FOR SCALE
The Teen Toolkit for Responsible, Safe and Creative Use of the Internet can be adapted to other regions of the country and can be replicated by adolescents and caregivers interested in promoting Internet use

EIGHT: ADDRESS PRIVACY AND SECURITY
We address content in favor of online security and privacy to prevent computer risks and crimes that threaten the well-being of adolescents.